Value-added AV specialist to broaden adoption of Nureva® audio systems in business and education environments
Calgary, Alberta --- August 6, 2024 --- Nureva Inc., an innovator in advanced audio conferencing solutions, announces the appointment of MadisonAV as a distributor in Australia. A trusted AV solutions provider, MadisonAV will enhance the visibility and deployment of Nureva’s breakthrough line of audio conferencing systems in business and education, where hybrid working and learning models are thriving. A 2024 blog article by Jobgether highlights that remote work remains popular in Australia, most notably with employees in professional, administrative and support services, along with education and training. This trend continues to impact the Australian workforce, increasing the need for reliable audio conferencing products. Addressing this demand, MadisonAV is strategically positioned to expand the adoption of Nureva’s revolutionary audio conferencing solutions by Australia’s business enterprises and education institutions.
Nureva continues to grow its global channel. In addition to MadisonAV in Australia, the company has recently added distributors in Saudi Arabia, Türkiye, Philippines, Ireland and Iceland. These distribution agreements aim to accelerate the adoption of Nureva systems, including the HDL pro series of audio conferencing systems. Fully certified for larger Microsoft Teams Rooms and Zoom Rooms, these systems deliver pro AV performance in larger spaces without the costs and complexities of traditional solutions, making them easy to deploy and manage at scale. Powered by Microphone Mist™ technology, all of Nureva’s systems deliver the reliable full-room audio pickup and clarity required for an inclusive meeting experience, regardless of where participants are located or facing.
“Nureva audio solutions are ideal for the Australian market, offering outstanding audio clarity and unparalleled coverage with their cutting-edge Microphone Mist technology at a disruptive price point,” said Ken Kyle, CEO at MadisonAV. “This innovation addresses the critical need for high-quality audio in hybrid work and flexible learning environments, giving our customers a competitive edge through superior audio experiences.”
“Gaining access to MadisonAV’s broad channel enables us to convey the benefits of Nureva audio solutions to a wide audience across Australia,” said Nancy Knowlton, Nureva’s CEO. “Our plug and play systems provide the superior audio quality needed for larger modern workspaces and educational environments, making them a valuable addition to any organization’s AV strategy.”
Click to access an image of Nureva’s breakthrough product line.
MadisonAV, a specialist AV business within Madison Group Enterprises, distributes professional and commercial-grade audiovisual products and solutions. As a value-added distributor of complete end-to-end AV solutions, MadisonAV represents world-leading and complementary brands. With over 28 years of industry experience, their team of technical experts and extensive product range enable them to serve all industry sectors and verticals as a trusted partner. Madison Group Enterprises encompasses businesses specializing in the design, development and distribution of leading connectivity products and technologies, with proven expertise across the communications, audiovisual, wireless and networking disciplines. Through specialized teams and distribution networks across Australia, they offer manufacturers unparalleled reach and representation for their brands in the audiovisual, industrial IT, industrial IoT and broad-based distribution and reseller markets. For more information, visit the MadisonAV website and follow the company on LinkedIn at MadisonAV.
Nureva Inc. is a technology-rich private company that makes it refreshingly easy for IT teams to equip meeting and learning spaces with great audio. Every Nureva system is powered by the company’s patented Microphone Mist technology, which fills rooms with thousands of virtual microphones so voices are picked up everywhere, no matter where people sit, move or face. The technology also features continuous autocalibration, noise reduction, position-based gain control and simultaneous processing, providing remote participants with a clear, reliable listening experience. Nureva’s award-winning product line offers a variety of solutions that include the HDL310 and HDL410 audio conferencing systems, which deliver pro AV performance in large and extra-large rooms without the cost and complexity associated with traditional pro AV solutions. A passion for achieving simplicity through deep user understanding drives the company’s product roadmap and the value it creates for its customers. For more information, visit Nureva’s website and follow the company on LinkedIn at Nureva Inc.
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